Facebook crushes its Competitors
Facebook is huge and also crushing its competitors as it emerges to be the world's favorite online social networking site.
The chart below shows a huge disparity between Facebook and other social networking sites in terms of unique visits. Facebook is the only obvious site that is experiencing an upward trending growth while others clustered at the bottom of the chart. LinkedIn and Twitter also appear to be growing at a steady pace but definitely in a different league from Facebook.
Regardless, both Twitter and LinkedIn serve different needs and aren’t much of threats to Facebook (yet).Looking at this direction, the chart has taught us a simple business lesson:" To win, we have to differentiate from our competitors'. Facebook is a successful product differentiation example.
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